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Delicate Caress Cosmetics Believes Mature Aged Women Deserve A Better Deal

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(EMAILWIRE.COM, June 21, 2013 ) Beaverton, Oregon -- Delicate Caress Cosmetics

Denise Condon is excited to announce the impending launch of Delicate Caress Cosmetics – Beauty Products for the Young and the Young at Heart

On June 13, 2013 Denise proudly announced that Delicate Caress Cosmetics is coming soon to the web. This website is about providing makeup brushes and skincare products for young and the more mature-aged. The first product to be offered under the Delicate Caress Brand will be an 18-piece makeup brush set which will be called 'Caress'.

Long-term plans include products especially designed for different age groups with a particular focus on the more mature aged woman.

According to Denise, it doesn't matter whether you are very young or if you are in the more mature-aged bracket, all women love to feel special and pampered.

When asked why she founded the new Delicate Caress Cosmetics Brand, Denise said

"It seems that once you reach a certain age, you are forgotten in the fashion world. Magazines focus on beautiful young women; you are generally served by 'the young' - your hairdresser is 'young'; you go into shops with modern clothing and the shop assistants automatically assume you are shopping for your daughter or granddaughter.

There is no certain point in your life where you suddenly lose your desire to dress trendy, to wear makeup, or to have a hair-do that is modern and even funky. There is no denying that, as we age, the face becomes more wrinkled and surplus skin hoods the eyes. But how do you deal with these attributes of age?

There are plenty of anti-aging crèmes but what about brush sets, eye shadows, blush, or lip gloss. How do you apply makeup to the aging face? How do you make the eyes pop? How do you make the lips fuller? How do you make the best of what you have?"

Denise said that her original plan was to create a range of modern products for the over 50s – the Range will be called ‘Forget me Not'.

‘I wanted women over 50 to have their own range of makeup products, their own range of brush sets. Woman over 50 are entitled to have their own brand. Most women in this age group have spent the last 20-30 years focusing on others, and have had little or no regard to their own needs. Today's 50+ woman is vibrant, astute, and less likely to want to take the ‘age gracefully' path that our mothers and grandmothers trod.

Most of us in this age group don't think we are in this age group. It is a pity that we are so often reminded of our age when we go shopping!!'

‘Forget Me Not' will not be the only range within the Delicate Caress Cosmetics Brand.

Future plans include a range of brushes and novelty lipgloss for 4-8 year olds, with a similar range for 9-12 year olds. Denise would also like to add safe and simple skin care products to this age group and encourage young girls to commence their skin care regime from an early age.

Teens will not be forgotten with a more funky set of brushes, eyeshadow and lipgloss.

There are also plans for a more sophisticated range as well as products for the sensitive skin.

When asked about Social Media, Denise said "The Delicate Caress website and social media outlets will provide tips and videos on how to apply makeup, the value of using brushes, and how to use each brush within a set."




About Delicate Caress Cosmetics

Delicate Caress Cosmetics believes every woman deserves to be pampered and made to feel special. Age is no barrier when it comes to wanting to look, and feel good. Delicate Caress Cosmetics is dedicated to providing Best Quality Makeup Brush Sets that are specifically designed to meet the needs of the young and the young at heart.


Denise Condon
19713077054
media@delicatecaresscosmetics.com

Source: EmailWire.Com

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